DUNE AVATARS
To promote the launch of the upcoming sci-fi blockbuster film, Dune, create your own custom Dune avatar in this cross-platform avatar experience.
Yahoo, Warner Bros
Aircards developed an innovative cross-platform avatar experience that enabled users to create their own custom 3D Dune avatars in partnership with Yahoo Creative Studios, Ready Player Me, Ringtail Studios and powered by 8th Wall.
Custom Avatar Creation
Users could create an avatar from a selfie or customise their own entirely from scratch, choosing from a variety of custom designed Dune character outfits.
Cross-Platform Compatible
Once created, the custom avatar can be viewed in Web-based Augmented Reality (WebAR) - or downloaded and used cross-platform in hundreds of compatible games and environments.
Key features
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Custom Avatar Integration
Design and create your own custom avatar, either using a selfie photo or entirely from scratch
Social Sharing
Users could generate a high quality render of their avatar to share on social media
Performance statistics
Shareable Moments
16,000+
Avatars downloaded
Highly Engaging
3 min+
avg time in experience
Innovative immersive experiences from the market-leading creative production agency, including WebAR/VR, Immersive Worlds, Gaming, Experiential & more
