We're extremely proud to announce we have multiple experiences up for Best Campaign at the AWE (Augmented World Expo) Auggie Awards 2021. Both Dune and The Hundred WebXR experiences are nominated and we'd love your support!
Innovative, cross-platform avatar experience to promote the launch of Dune, the upcoming sci-fi blockbuster soon to hit cinemas worldwide. Users could create an avatar from selfie or customise their own entirely from scratch, choosing from a variety of custom designed Dune character outfits.
Once created, the custom avatar can be viewed in WebAR or downloaded and used cross-platform in hundreds of compatible games and environments.
Vote for Dune in the Best Campaign category
The campaign created for ECB's 'The Hundred' is a never-seen-before use of WebAR to create a highly interactive cricket gaming experience. The WebAR game included features like team-selection and character customization, allowing users to enter their initials in order to personalize their player within the game.
Other features included realistic physics simulation, haptic vibration feedback, and Spatial Analytics which allowed for granular analysis of user interactions in 3D space.
Vote for The Hundred in the Best Campaign category
To show your support you can vote for the Dune AR Avatar and The Hundred WebAR Cricket game experiences over on the AWE website.
Thanks to our wonderful mix of clients and partners, and of course, the biggest 'thank you' to our hard-working and ultra-talented team. These experiences really couldn't have happened without the dedication and drive that the Aircards team show on a daily basis.